NaraMaxx, a brand of Öztekstil, one of the well-established companies in the women’s clothing sector, has opened its new store in Hilltown Shopping Mall. In recent years, Öztekstil has experienced rapid growth in the ready-to-wear industry. The brand’s founders, Yeliz and Haluk Özkarakaşlı, stated that they are making investments to take NaraMaxx even further.
The Özkarakaşlı couple emphasized the significance of brand sustainability, saying, “We work with great dedication and patience to ensure permanence. We have always believed that creating a brand is important, but preserving it is even more crucial.” They further highlighted their commitment to innovation by adding, “Reading the market correctly, positioning the brand according to demand, and keeping up with changing trends always strengthen a brand and enhance its value.”